Eliza joined Affinity Group in December 2020 as Group Strategy Analyst. Eliza’s role is focused on assisting with the implementation of the Group’s strategy across all jurisdictions in addition to coordinating New Business. Eliza conducts research on emerging sectors and jurisdictions, gaining new insights to aid the company’s strategy. Eliza is also involved in the Group’s Marketing and developing the brand image.

Eliza recently graduated University with a Business degree. She loves to travel and spent three months in Africa. She also enjoys yoga, surfing and art.