We work with a number of world-class eGaming jurisdictions, prioritising a crime-free and safe gambling environment and protection for players.

We hold a 100% success rate in our licence applications.


We will work with you to find the most tax efficient solution, introduce you to local service providers and guide you through government grant and licence applications.

Our eGaming team

Gary Harrison

Gary Harrison

Head of Group Business Development

Mark 2022

Mark O'Neill

Group Commercial Manager

Our eGaming services

  • eGaming Consultancy
  • Business plan assistance
  • Licence application compilation
  • Assistance with government grant applications
  • Anti-money laundering procedures
  • Money Laundering Reporting Officer
  • Assistance with mechanism for the protection of player funds
  • Liaising with payment solution providers
  • Liaising with hosting providers and software suppliers
  • Establishment of bank accounts
  • Data Protection Act registration
  • Liaison with regulators, lawyers and auditors
  • Local employment assistance and guidance
  • Company incorporation
  • VAT registration
  • Completion of VAT returns
  • Provision of company Directors and Secretary

Gary Harrison

Head of Group Business Development

“Affinity are proud to have assisted a number of B2B and B2C operators to obtain gaming licences across multiple jurisdictions, our experienced team work closely with our clients to provide an unparalleled and tailored service from driving the licencing application process to the ongoing administration of the licenced entity. We have been lucky enough to secure the first issued Isle of Man Token Based Software Supplier Licence and obtain approval for a first of its kind player protection model.”

Isle of Man  –  Malta

View our eGaming slide deck on the Isle of Man and Malta.

eGaming in the Isle of Man

The Environment

The Isle of Man is globally leading jurisdiction in the Gambling industry, and often the first choice for operators, software suppliers and other egaming business.

Apart from the prestigious Isle of Man licence, and the credibility it carries, the jurisdiction is a recognised hub for digital innovation and world-class infrastructure.

The developed egaming sector on the Island provides egaming businesses with many competitive characteristics such as; 100% player protection, six world-class data centres each offering gaming specific expertise, multiple licensing avenues, attractive corporate structuring, advanced banking infrastructure, tier-1 regulation and an attractive fiscal regime.

The Islands political and economic stability creates an ideal environment to set up a Gaming business, with a low taxation policy and a low betting duty of between 0.1% and 1.5% of gross profit.

The Isle of Man is also a well-respected international business centre and has a developed fintech sector, with a supportive blockchain ecosystem and sandbox environment. There are many crypto exchanges, with many Gaming operators exploring and diversifying their products to include cryptocurrency payments.

The Regulation

As a self-governing crown dependency, and recognised to have the oldest parliament in the world, the Islands political environment has been the foundation in developing its prestigious robust legislation and regulation.

The Island’s commitment to establishing itself as a tier one jurisdiction for gaming regulation dates back to 2001 when it was one of the first jurisdictions to introduce regulation to benefit online operators while keeping customers protected.

Since then it has retained its status as a world class regulator by being quick to react to industry changes and emerging technologies attracting some of the largest operators in the global online gaming industry.

A Gold-Standard licensing regime, the regulator provides efficiency and flexibility in multiple licensing avenues, including a Full, Network Licence and Software Supplier Licence.

We have been operating in the eGaming sector since 2014 and have an integral understanding of the Isle of Man licensing regime.

eGaming in Malta

The Environment

Malta was the first EU Member State to establish full remote gaming laws in 2004, gaining first-mover advantage. In the last decade, the sector has experienced significant growth and industry stakeholders view Malta as one of the world’s most tried and tested jurisdictions.

Malta has the ideal environment for an egaming business to thrive, including political and economic stability, developed infrastructure, experienced pool of professionals, robust regulation and competitive fiscal regime.

In addition to an efficient regulator, a variety of credible licenses are available, which hold the footprint to support expansion into neighboring European markets.

Malta also holds an established hub for business, as a recognised global financial centre. The financial centre supports the egaming sector, with approachable banks and competitive corporate structuring.

The Regulation

Malta is regarded as a leading jurisdiction globally for regulation. Since 2000, Malta has worked hard to develop a credible reputation and prestigious licensing framework.

In 2004, Malta became the first European Member State to regulate remote gambling, which a testament to their pro-active Government and placed them in a leading position in the European Market.

Malta’s robust regulation covers a variety of licenses, which has attracted major online gaming operators. The licensing regime is efficient with a seamless on-boarding process.

Affinity Group’s Services

We are privileged to offer our clients credible jurisdictions with a world-leading robust regulatory frameworks. Our clients also benefit from regulator’s efficiency and streamlined on boarding process. Our experience with the Regulator in each of our jurisdictions provides us with the expertise on the licence application process.

Our eGaming team at Affinity Group provides our clients with a personal service, which involves bespoke consultancy to understand the clients unique business model and goals.

Our hands-on approach involves the incorporation stage to undergoing licensing process, whereby our experienced team will work closely with the client to form a licence application of the highest standard. In addition to this, we provide guidance and work with our clients to form a comprehensive business plan.

Our relationship with the Government in each of our jurisdictions supports our assistance with Government grant applications on behalf of the client.

Our global network of intermediaries, which includes established relationships with banks, lawyers and auditors supports our seamless service.

In addition to our clients receiving a dedicated point of contact, our administration team provide an efficient on-boarding process from the incorporation to the on-going administration. Our services continue to support the business as it grows and flourishes.

Our knowledge in each of our jurisdictions and established networks also provides our clients with added value. We can provide assistance with obtaining local employment and much more.

Contact Us

If you would like to know more on our eGaming services or have an enquiry, please visit our contact page here, or alternatively email us at

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