Our Vision
To be the leading destination for corporate, digital, and private wealth clients – a boutique service provider delivering bespoke solutions globally with Innovation and Quality (IQ).
Our Mission
We take a personal approach, identifying new and emerging sectors, jurisdictions and technologies that provide growth opportunities and add value for existing and new clients.
Our Leadership Team
Andy Morgan
Group CEO
“Exceeding expectations is just our starting point. That’s why we’re trusted with over £2 billion worth of assets.”
Alex Gardner
Group COO
“The relationships at Affinity go beyond the staff. Some of our closest bonds are with our long-standing clients.”
Andy Morgan
Group CEO
“Exceeding expectations is just our starting point. That’s why we’re trusted with over £2 billion worth of assets.”
Alex Gardner
Group COO
“The relationships at Affinity go beyond the staff. Some of our closest bonds are with our long-standing clients.”
Roxy Sheeley
Managing Director, Isle of Man
“All our teams share the same thought – what more can I do to help this client?”
Joanne Fenech
Managing Director, Malta
“I believe that our strong team here at Affinity encompasses the trust, support and motivation needed for us all to achieve our best which is the right foundation driving our success.”
Garry Crossan
Director, Cayman Islands
“Affinity Group value and empower all staff at every level in the organisation which makes for a good team spirit and client satisfaction.”
A leading multi-jurisdictional Corporate Service Provider
Our performance 2023/24
We are enjoying one of the most exciting chapters in Affinity’s history. It has been a year characterised by impressive growth, industry recognition, and bold expansion into new sectors. And a period where our steadfast commitment to providing a personalised approach to corporate, digital, and private wealth services has laid the foundation for success.
Our CEO, Andy Morgan, began 2023 with a significant accolade, earning the “Outstanding Individual of the Year” at the Citywealth IFC Awards. This achievement was swiftly followed by Affinity Group securing the “Best Employer – Career Progression” award in March, underlining our unwavering commitment to talent development and gender equity.
We received the Magic Circle Awards for Trust Company of the Year (Boutique) in 2023, a testament to our commitment to personalised client services. We followed that up with another recognition as Trust Company of the Year – Isle of Man at the IFC Awards in 2024.
Leading across sectors and jurisdictions
We made significant strides in the yachting and aviation sectors in the Isle of Man and Malta, expanding our loyal client base. We have also been proactive in eGaming, helping our clients innovate with successful projects such as a crypto-gaming platform running on the blockchain – one of many success stories cementing our position as a leading eGaming service provider on the Isle of Man.
We’ve been agile, forward-thinking, and innovative in the rapidly evolving fintech sector, achieving the island’s first token software supplier license. As part of our strategic growth plan, we’ve expanded our focus to include Intellectual Property (IP), Commercial Property, and cannabis sector services, attending Cannabis Europa and securing our second client in the dynamic field.
Our Cayman Islands office has yielded impressive returns, particularly in the private wealth sector, and we are now exploring opportunities within the Cayman fintech sector in response to the newly introduced VASP act.
New horizons and brands
In 2023, we launched our Miami operation. The office offers exciting opportunities in our long-standing sectors, such as Yachting and Aviation, and opens up private wealth planning opportunities, mainly focusing on the Latin American Region.
And as we entered 2024, we launched two new brands under our service offerings; Affinity Navigator and Affinity Sports. Navigator harnesses our strengths in the regulated environment and provides our clients with an expert hand to hold as they navigate through the evolving landscape. Affinity Sports is a bespoke family office solution, drawing on our years of experience in the private wealth sector to provide athletes with a comprehensive solution across lifestyle and financial management.
As we chart our course into the future, we work together towards our ambitious vision, innovative service offerings, and an unwavering commitment to our core values. We remain a boutique company that offers a personal approach to corporate services across sectors and jurisdictions, and we look forward to the opportunities that await us in the chapters yet to be written.
Explore our locations
View our solutions
We offer bespoke family office services for sports professionals, covering all aspects of the lifestyle and wealth planning requirements.
We have speciliased in-house compliance services to provide clients with dedicated support in the complex regulated environment.
Discover core sectors
We are growing
Our organic growth has led us to expand into new jurisdictions and sectors. And we are always on the look out for bright, talented individuals to join the Affinity Adventure. Whether you’re looking to kick off your career in the corporate sector or are an experienced professional, we want to hear from you!.